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Ilmu Bridge
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Legal · Data Protection

Privacy Policy

Ilmu Bridge is committed to handling your personal information with care and transparency. This policy explains what data we collect, why we collect it, and how you can exercise your rights under Malaysia's Personal Data Protection Act 2010 (PDPA).

Last Updated: 15 March 2026 Governed by: PDPA 2010 (Malaysia)

1. Introduction

Ilmu Bridge ("we", "us", "our") operates as an AI business integration consultancy based in Kuala Lumpur, Malaysia. We take seriously our responsibility to protect the personal data you share with us, whether you are a prospective client, an existing partner organisation, or a visitor to our website.

This Privacy Policy applies to personal data collected through our website at lmubridge.info, through email correspondence, and during the delivery of our consulting and coaching services. It should be read alongside our Terms & Conditions and Cookie Policy.

If you have any questions about this policy, you are welcome to reach out to us at [email protected] before providing us with any personal information.

2. Data We Collect

We collect personal data through several channels, always with the intention of providing you with relevant, helpful service.

Information You Provide Directly

  • Contact form submissions: Name, email address, phone number, and message content
  • Email correspondence: Any information you share in emails or messages to us
  • Service engagements: Professional background, organisational context, and project requirements shared during coaching or consulting sessions

Information Collected Automatically

  • Usage data: Pages visited, time on page, referral source, browser type, and device type (collected via analytics cookies, subject to your consent)
  • Technical data: IP address, general geographic region, and operating system

Legal Basis for Processing

Consent

Analytics and marketing cookies, newsletter communications

Contractual necessity

Delivering services you have engaged us for

Legitimate interest

Improving our services, responding to enquiries

Legal obligation

Compliance with Malaysian laws and regulations

Retention: Contact enquiry data is retained for up to 24 months from the date of last contact. Engagement records for active client projects are retained for 7 years in line with standard accounting requirements under Malaysian law.

3. How We Use Your Data

We use the personal data we collect only for purposes that are directly connected to the reason it was provided. We do not use your data for purposes you would not reasonably expect.

Responding to enquiries

When you contact us through our website or email, we use your name and contact details to reply and provide the information you requested.

Service delivery

Information shared during consulting or coaching engagements is used solely to deliver the service you have requested and to tailor our approach to your organisational context.

Website improvement

Aggregate, anonymised analytics data helps us understand how visitors interact with our site so we can improve content and usability.

Legal compliance

We may process data as required by Malaysian law, court orders, or regulatory requirements applicable to our business.

4. Data Sharing

We do not sell, rent, or trade your personal data. We share information only in the limited circumstances described below.

Service Providers

We work with trusted third-party providers for website hosting, email delivery, and analytics. These providers process data on our behalf under data processing agreements and are not permitted to use your data for their own purposes.

Analytics Platforms

Where you have consented to analytics cookies, aggregated usage data may be processed by platforms such as Google Analytics. Data transferred internationally is subject to appropriate safeguards.

Legal Requirements

We may disclose personal data if required to do so by law, regulation, or lawful government request in Malaysia.

We do not share your personal data with any third parties for marketing or advertising purposes without your explicit consent.

5. Data Protection Measures

We apply reasonable technical and organisational measures to protect personal data from unauthorised access, disclosure, alteration, or loss.

Encrypted Transmission

Our website uses HTTPS/TLS to protect data in transit

Access Controls

Internal access to personal data is restricted to those who need it to perform their role

Breach Response

In the event of a data breach, we will notify affected individuals in accordance with our legal obligations under PDPA 2010

Regular Review

We periodically review our data handling practices and update them as needed

While we take reasonable steps to protect your data, no system of data transmission or storage can be fully secure. We encourage you to take care when sharing sensitive information online.

6. Cookies

We use cookies and similar technologies on our website. Cookies are small text files stored on your device that help us understand how you use our site and remember your preferences.

Essential

Required for core site functionality. These are always active and cannot be disabled.

Analytics

Help us understand visitor behaviour so we can improve our content. Active only with your consent.

Marketing

Used for advertising relevance. Active only with your consent.

Preferences

Remember your settings across visits. Active only with your consent.

For full details on the cookies we use and how to manage your preferences, please visit our Cookie Policy.

7. Your Rights

Under Malaysia's Personal Data Protection Act 2010, you have the following rights with respect to your personal data held by Ilmu Bridge:

Right to Access

You may request a copy of the personal data we hold about you.

Right to Correction

You may ask us to correct inaccurate or incomplete personal data we hold about you.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing that took place before withdrawal.

Right to Limit Processing

In certain circumstances, you may ask us to limit how we use your personal data.

Right to Withdraw from Direct Marketing

You may request at any time that we stop using your data for direct marketing purposes.

How to exercise your rights

To submit a data access or correction request, please email us at [email protected] with your name, contact details, and a description of your request. We aim to respond within 21 days. If you are dissatisfied with our handling of your data, you may contact the Department of Personal Data Protection (JPDP) Malaysia.

9. Children's Privacy

Our services are intended for adults and organisations in a professional context. We do not knowingly collect personal data from individuals under the age of 18. If you believe a minor has provided us with personal data without parental consent, please contact us at [email protected] and we will take appropriate steps to remove the information.

10. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable law. When we make material changes, we will update the "Last Updated" date at the top of this page. For significant changes, we may also notify you by email if we hold your contact details.

We encourage you to review this page periodically. Your continued use of our website after any changes are posted indicates your acceptance of the updated policy.

11. Contact Us

If you have questions, concerns, or requests relating to this Privacy Policy or the handling of your personal data, please contact our data team:

Data Controller

Ilmu Bridge
7 Jalan Kiara, Mont Kiara
50480 Kuala Lumpur, Malaysia

Privacy Enquiries

[email protected]
Response within 21 business days